Est. 2021

The Scarf Project

About the project

Through this series of images, I aim to capture the ephemeral beauty and complex emotions that accompany a relationship with an animal, particularly a dog. The vibrant colours of the scarves are symbolic of the joy and happiness that dogs often bring into our lives. Similar to the fabric billowing in the wind, our time with our pets is unpredictable and full of surprises. Although each photograph already represents a mere moment in time, the way the fabric is frozen highlights the significance of that moment, symbolising how preciously fleeting it is.

This original project was created to transform my creative dog portraits into something truly unique. Born on the humble shoreline of Blackpool Beach, it has since inspired and been enjoyed by dog lovers around the world, with portraits produced in multiple countries and celebrated internationally.

Which Scarf Project photo is your favourite? Let me know in the comments on YouTubeor on The Scarf Project's very own Instagram page.

Find out exactly how the Scarf Portraits were first conceived and how the project developed over the next 18 months in this video.

1st place

The British Photography Awards

2023

Good Boy Ollie models for the Scarf Project